Analysis of reserver and the ways of the wine industry in Ukraine

Yablonskayа Natalia
Candidate of Еconomic Sciences, PhD, Assistant Professor Department of Economic of industry, Odessa national academy of food technologies. E-mail:nat_v@ua.fm

Pogorya Yulia
master`s student, Department of Economic of industry, Odessa national academy of food technologies. E-mail:poghoria@bk.ru

Cite this article:

Yablonskayа N., Pogorya Y., (2015) Analysis of reserver and the ways of the wine industry in Ukraine. Ed.: М.D. Baldzhy (ed.-in-ch.) and others [Systema pensiinoho zabezpechennia Ukrainy ta yevrointehratsiini protsesy; za red.: М. D. Baldzhy (gol. red.)], Scientific Bulletin of the Odessa National Economic University (ISSN 2313-4569), Odessa National Economics University, Odessa, No. 2(222), pp. 162-170.

Abstract

This article describes the current state of the wine industry, features and trends in the industry. These factors and the development of the wine industry enterprises. Analyzed industry issues and outlined possible directions to overcome them. It is proved that for stabilization and further development of the wine industry is needed: the state support the wine industry on the basis of existing legislation and government control, effective marketing activities in the exploration of the internal and external markets, as well as the Organization of Ukrainian wine sales in the CIS, Baltic and Nordic countries where there is no wine, it is advisable to also attract investors who will be interested not only in getting a large mass of value-added products, but also as a beverage.

Keywords

wine industry, wine materials, imported raw material, the grape and wine industry.

JEL classification: L66

UD classification: 334.716:001.815

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