Corporate social responsibility in the context of sustainable development and quality management

Gorlova Olena
Senior Lecturer of the Department of Economics of Enterprise and Entrepreneurship, Odessa National Economic University,e-mail:egorlowa@gmail.com

Holovchenko Olha
student, Odessa National University of Economics,e-mail:olechkagolovchenko777@urk.net

Cite this article:

Gorlova, O., Holovchenko, O. (2018), Corporate social responsibility in the context of sustainable development and quality management. Ed.: М.D. Baldzhy (ed.-in-ch.) and others [Systema pensiinoho zabezpechennia Ukrainy ta yevrointehratsiini protsesy; za red.: М. D. Baldzhy (gol. red.)], Scientific Bulletin of the Odessa National Economic University (ISSN 2313-4569), Odessa National Economics University, Odessa, No. 4(256), pp. 77-91.

Abstract

The article is aimed at studying of the theoretical foundations of integration of corporate social responsibility to the quality management system and the opportunities for achieving synergy from their joint functioning. A critical analysis of the essence of corporate social responsibility in the context of quality management is carried out. A comparative analysis of corporate social responsibility and quality management in terms of form, basic structural elements, trends in reactions to external and internal challenges addressed to the management system, as well as the results of such a reaction is undertook. The study proves the possibility and necessity of integrating corporate social responsibility and quality management in the framework of the managerial system of an enterprise. As a result, such integration will direct managerial activities aimed at assuring of sustainable development of both business and society.

Keywords

corporate social responsibility, sustainable development, quality management, enterprise, business.

JEL classification: М 114

UD classification: 005.6:005.35

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