Regional commercial diplomacy models

Bezverkha Iryna
Postgraduate Student of International Trade Department, Vadym Hetman Kyiv National Economic University,e-mail:ibezverkha@gmail.com

Cite this article:

Bezverkha, I. (2017), Regional commercial diplomacy models. Ed.: М.D. Baldzhy (ed.-in-ch.) and others [Systema pensiinoho zabezpechennia Ukrainy ta yevrointehratsiini protsesy; za red.: М. D. Baldzhy (gol. red.)], Scientific Bulletin of the Odessa National Economic University (ISSN 2313-4569), Odessa National Economics University, Odessa, No. 10(252), pp. 14-27.

Abstract

Commercial diplomacy of different countries significantly varies in terms of organization and implementation: each country seeks the combination of organizational elements and tools of commercial diplomacy that will most effectively assist promotion of trade and investment. Nevertheless, actual practice of commercial diplomacy allows to identify the features common to the key trading regions of the world. The article outlines the specifics of a regional commercial diplomacy, based on degree of its integration with traditional diplomacy, approach, focus, level of implementation and scope as well as on organizational design. It concludes that there are four conventional models of commercial diplomacy - North American, European, Asian, and Latin American. The African model of commercial diplomacy is in the state of formation, taking shape in the course of economic development of the region.

Keywords

commercial diplomacy, economic diplomacy, paradiplomacy, export promotion, investment promotion, commercial diplomacy models.

JEL classification: F100 L810

UD classification:339.9

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