The market of banking services of Odescha and its impact on the development of territorial communities

Kovalenko Victoria
D.Sc. in Economics, Professor of the Department of Banking, Odesa National University of Economics, Odesa, E-mail: kovalenko-6868@ukr.net, ORCID ID: https://orcid.org/0000-0003-2783-186X

Kulikova Yelizaveta
lecturer at the Department of Financial Management and Stock Market, Odessa National Economic University, Odessa, E-mail: kulikovaelizaveta92@gmail.com, ORCID ID: https://orcid.org/0000-0002-6652-3387

Cite this article:

Kovalenko V., Kulikova Ye. (2022) The market of banking services of Odescha and its impact on the development of territorial communities. Ed.: V.V. Kovalenko (ed.-in-ch.) and others [Rynok bankivskykh posluh Odeshchyny ta yoho vplyv na rozvytok terytorialnykh hromad; za red.: V.V. Kovalenko (gol. red.)], Scientific Bulletin of the Odessa National Economic University (ISSN 2313-4569), Odessa National Economics University, Odessa, No. 9-10 (298-299), pp. 70-80.

Abstract

The purpose of the article is to analyze the current state of development of the market of banking services in Odesa and to determine the priority areas of financial and investment support for territorial communities of the region. The research was conducted using a comparative analysis of banking products provided by banks in Odesa. The article lists the structural elements of the resource base of socio-economic development of territorial communities, namely: human resources, physical resources, intangible assets, institutions, material objects, natural resources and financial resources. It has been proven that the implementation of the elements of the resource base of socio-economic development of territorial communities is possible with the help of financial support, which is accumulated on the regional markets of banking services. The main performance indicators and banking products provided by PJSC "MTB Bank", JSC "Pivdenny" and PJSC "Vostok" were analyzed. The practical significance of this work lies in the established relationship between the development of territorial communities and the regional market of banking services. It was concluded that the banks of Odesa currently operate in difficult socio-economic and political conditions caused by the military aggression of the Russian Federation. Despite this, they maintain their competitive positions, the main vector of which is the support of the socio-economic development of the region and the development of Odesa's banking services market.

Keywords

territorial communities, regional market of banking services, banks, financial and investment support, socio-economic development.

JEL classification: G210; DOI: 10.32680/2409-9260-2022-9-10-298-299-70-80

UD classification: 336.717;332.12 (477.74)

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