Research of the competences of intangible motivation methods in organizations to increase the efficiency of personnel potential

Chernova Nataliia
Ph.D in Economics, Associate Professor of Economics and Management Department, Ukrainian State University of Science and Technologies, E-mail:chernovanataliias@gmail.com, ORCID ID: https://orcid.org/0000-0001-8461-498X

Chernov Dmytro
Chief specialist in training Department of training JSC CB “PrivatBank”, E-mail:dmytrochernov87@gmail.com, ORCID ID: https://orcid.org/0009-0000-8349-7187

Cite this article:

Chernova N., Chernov D. (2023) Research of the competences of intangible motivation methods in organizations to increase the efficiency of personnel potential. Ed.: V.V. Kovalenko (ed.-in-ch.) and others [Doslidzhennia kompetentsii metodiv nematerialnoi motyvatsii v orhanizatsiiakh zadlia pidvyshchennia efektyvnosti kadrovoho potentsialu; za red.: V.V. Kovalenko (gol. red.)], Scientific Bulletin of the Odessa National Economic University (ISSN 2313-4569), Odessa National Economics University, Odessa, No. 3-4 (304-305), pp. 19-25.

Abstract

The article presents a study of motivation methods, both in retrospect and taking into account modern views on methods of increasing the effectiveness of the organization's activities by improving the management of personnel potential through the involvement of modern non-material motivation methods in the management process. The purpose of the article is to improve the methods of motivation, taking into account the specific conditions of the functioning of organizations, their structural divisions, the selection of competencies and the dominant non-material methods of motivation, which, in the conditions of limited financial resources, will give an impetus to increasing the interest of employees, both in the process of productive life and in the final result of labor activity, taking into account the regulations in force in Ukraine regarding the organization and labor regulation of enterprise workers. Research methodology involves the use of methods: general scientific methods (abstraction and concretization, induction and deduction, analogy); theoretical research (descent from the abstract to the concrete); analysis and synthesis; empirical research (comparison, observation), etc. The relevance of the solution to the urgent scientific problem presented in the article is that in the current conditions, characterized by crisis phenomena in the economy of our country, in a situation of total shortage of investment resources, own capital - it is the increase in labor productivity that will not only ensure stable economic indicators activities of the organization, but also to increase the economic efficiency of the organization itself through the application in the practice of management of the organization's personnel potential of modern intangible methods of motivation, considered and proposed by the authors of this article. The results of the study are as follows: modern methods of non-material motivation are presented, which, unlike the current methods, increase the interest and motivation of personnel in the work of the organization. The originality and practical value of the research lies in the fact that the article provides a comparative description of the existing methods of motivation and reveals the specific competencies of methods of non-material motivation of the organization's personnel. The conclusions of the study are as follows: the proposed methods of non-material motivation in the economic crisis are the most promising and have the greatest impact on the productivity of the organization's personnel and their motivation. The results of the conducted research can be useful for various enterprises and organizations, both budget and commercial sectors of the national economy of Ukraine.

Keywords

methods of motivation, intangible motivation, labor productivity, economic efficiency, organization, motivation.

JEL classification:J330; DOI: 10.32680/2409-9260-2023-3-4-304-305-19-25

UD classification: 331.101.386

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