Assessment of the efficiency of business entities on the market of information services

Samotoenkova Olena
PhD (Econ.), Associate Professor, Associate Professor of the Department of Statistics and Mathematical Methods in Economics, Odesa National Economics University, Odesa, E-mail:samotoenkova@gmail.com, ORCID ID: https://orcid.org/0000-0001-6942-8134

Cite this article:

Samotoenkova O. (2023) Assessment of the efficiency of business entities on the market of information services. Ed.: V.V. Kovalenko (ed.-in-ch.) and others [Otsinka efektyvnosti diialnosti subiektiv hospodariuvannia na rynku informatsiinykh posluh; za red.: V.V. Kovalenko (gol. red.)], Scientific Bulletin of the Odessa National Economic University (ISSN 2313-4569), Odessa National Economics University, Odessa, No. 9 (310), pp. 44-52.

Abstract

The purpose of the article is a statistical assessment of the effectiveness of business entities on the market of information services of Ukraine. The work uses methods of statistical research: statistical grouping, relative and average values, indicators of dynamics, assessment of structural shifts, index analysis. The influence of the development of the information services market on the development of the national economy was determined, in particular, the dynamics of the volume and share of gross added value created by economic entities under the type of economic activity "Information and telecommunications" as part of the gross domestic product of Ukraine for 2010-2021 were analyzed. A comparison of the structure of the number of business entities by group was made: enterprises and natural persons-entrepreneurs. The dynamics of indicators of the efficiency of the use of labor were analyzed: the volume of sold products, as well as the volume of gross profit on average per employed employee. In order to assess the effectiveness of the use of fixed assets at the disposal of economic entities, the indicators of capital return and capital intensity for the period 2013-2021 were analyzed. The dynamics of the level of profitability of business entities in the market of information services, as well as the trends of its change, have been determined for the period 2010-2021. The practical significance of the conducted research appears in the statistical assessment of the effectiveness of business entities on the market of information services in Ukraine and the identification of trends in its further development.

Keywords

information services market, business entities, efficiency, labor productivity, return on capital, profitability, dynamics, structure.

JEL classification: С190, L860; DOI: 10.32680/2409-9260-2023-9-310-44-52

UD classification: 311:346.548

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