Scientific Bulletin of the Odesa National Economic University 2024, 1-2, 110-116
The foundation of the strategy for developing the business ecosystem in the energy sector
Bochko Olena
Doctor of Economic Sciences, Professor of the Department of Marketing and Logistics, Lviv Polytechnic National
University, Lviv, E-mail:bochkoolena@ukr.net, ORCID ID: https://orcid.org/0000-0003-3422-4654
Cite this article:
Bochko O. (2024) The foundation of the strategy for developing the business ecosystem in the energy sector. Ed.: V.V. Kovalenko (ed.-in-ch.) and others [Bazys stratehii rozvytku biznes-ekosystemy enerhetychnoi sfery; za red.: V.V. Kovalenko (gol. red.)], Scientific Bulletin of the Odesa National Economic University (ISSN 2313-4569), Odesa National Economics University, Odesa, No. 1-2 (314-315), pp. 110-116.
Abstract
This article delves into the core aspects of shaping business ecosystems, characterized by their manifold advantages,
including broad access to opportunities, swift scalability, and a combination of flexibility and stability. The primary objective of this
article is to formulate development strategies for business ecosystems within the energy industry. Throughout the writing process,
various research methods were employed, encompassing the inductive-deductive approach to explore the essence and components
of business ecosystems. The graphic method was utilized to visually depict the distinctive features of forming business ecosystems
in the energy sector. The abstract-logical method was instrumental in summarizing the outcomes.The intricacies of constructing
ecosystems in the energy domain were examined, emphasizing considerations such as the impact of regulatory shifts, exploration
of energy efficiency, active collaboration, the provision of energy services, and the integration of energy and digital transformation.
Multiple avenues for energy transformation were identified, spanning governmental, local, business, and consumer levels. The
proposed transformation direction advocates for the enactment of an energy-efficient policy across all tiers, leveraging local
resources effectively, and incrementally increasing the proportion of energy derived from renewable sources. Several development
strategies for business ecosystems were delineated, notably the partnership strategy, active-offensive development strategy,
development strategy, and diversification strategy. The article argues that the success of these strategies hinges on the adept
coordination of interactions among ecosystem participants. Favorable partnerships, mutual trust, and innovative resource-sharing
capabilities were highlighted as pivotal determinants of strategy success. Additionally, the article underscores the significance of
existing agreements, including revenue-sharing arrangements, joint ventures, ownership structures, and merger and acquisition
opportunities. Successful implementation of a business ecosystem strategy necessitates a focus on internal organizational indicators
to ensure strategic alignment.
Keywords
strategy, business ecosystem, energy sector, environment, enterprise.
JEL classification: M310; DOI: https://doi.org/10.32680/2409-9260-2024-1-2-314-315-110-116
UD classification: 330:338.4
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