Modern approaches to personnel management on the example of TNCs

Orlenko Olha
Associate Professor, Phd of the Economics of Enterprise and Business Organization Department, Odesa National Economic University, Odesa, Ukraine, E-mail:orlenko20022015@gmail.com, ORCID ID: https://orcid.org/0000-0002-8814-4476

Afanasieva Veronika
Master of the Department of Economics of Enterprise and Business Organization, Odesa National Economic University, Odesa, Ukraine, E-mail:af.nika.d.123@gmail.com

Cite this article:

Orlenko O., Afanasieva V. (2024) Modern approaches to personnel management on the example of TNCs. Ed.: V.V. Kovalenko (ed.-in-ch.) and others [Suchasni pidkhody do upravlinnia personalom na prykladi TNK; za red.: V.V. Kovalenko (gol. red.)], Scientific Bulletin of the Odesa National Economic University (ISSN 2313-4569), Odesa National Economics University, Odesa, No. 10 (323), pp. 103-109.

Abstract

The essence and modern approaches to personnel management in transnational corporations (TNCs), in particular in the context of globalization, are examined. The purpose of the article is to study the features of human resource management in transnational corporations, to identify the key problems faced by international companies, and to develop recommendations for improving the efficiency of the personnel management system in TNCs. The methods of analysis, synthesis and comparison are used to achieve the formulated goals. The essence of TNCs, as well as their role in the world economy, is defined. Examples of successful TNCs, such as Apple, Microsoft, Amazon, Saudi Aramco, Tesla, etc. are given. The concerns of expatriates before moving abroad for work are considered. They are mostly concerned about the feeling of loneliness, career prospects, the quality and accessibility of medical care and education for their children, safety in the host country in general, etc. The main challenges related to the management of multicultural teams are analyzed. These include difficulties in intercultural communication due to differences in values, mentalities, and approaches to decision-making. The problem of mobbing is mentioned, i.e., humiliation of the dignity of employees and their professional reputation through psychological and economic pressure. The importance of gender equality, particularly in leadership positions, is outlined. An example of a company with a successful implementation of a gender equality strategy among TNCs is presented. The necessity of implementing cross-cultural management and continuous training programs for the effective work of international teams is emphasized. These approaches allow for better communication between employees of different cultures and the creation of work standards. The role of coaching and motivation systems in increasing employee productivity is highlighted. The practical significance of the study is to provide recommendations for TNCs to improve the personnel management system based on the identified problems and best practices.

Keywords

personnel management, transnational corporations (TNCs), personnel, multiculturalism, expatriates, staff training, globalization, adaptation.

JEL classification: F210; M120; DOI: https://doi.org/10.32680/2409-9260-2024-10-323-103-109

UD classification: 339.97:331.108.26

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